Opportunities with BBC local radio...
We have an exciting opportunity to link with 21 BBC local radio stations during Recycle Week, using the services of the Community Service Volunteers (CSV) and the Agents 4 Change programme to help maximise as much local coverage as possible.
By getting involved in the campaign you will be able to:-
- access a wide audience for a week-long campaign;
- help promote Recycle Week and local campaign events in your area;
- raise awareness and communicate key messages to local audiences; and
- target a younger demographic audience via the Agents 4 Change programme
The 21 BBC local radio areas are:-
Birmingham, Brighton, Coventry, Cambridge, Devon, Gloucester, Ipswich, Kent, Leeds, Leicester, Liverpool, London, Luton, Manchester, Newcastle, Norwich, Oxford, Reading, Swindon, Truro and York.
We will contact local authorities in these areas to offer support in organising these joint partnerships. For those who are not involved with one of these partnerships, you can always use the support materials and advice we are producing to accompany this initiative with other local radio stations. This is coming to the website w/c 21 April.